Style in Word Usage

The University uses the Chicago Manual of Style as its style manual. Below are examples for common use. For more information consult the Chicago Manual of Style or contact the USM Office of Marketing and Brand Management.

A
Academy Building
Admission Office or Office of Admission/not Admissions
Office
African American Collection of Maine
ANES/American and New England Studies Department
Anderson Hall
Annual Fund
Art Drawing Classroom
Art Gallery

B
Bailey Hall
Brooks Student Center/Kenneth Brooks Student Center

C
Child and Family Centers/USM Child and Family Centers no longer Child Care Services/University Child Care Services
College of Arts and Sciences
College of Education and Human Development
College of Nursing and Health Professions
Core curriculum not Core Curriculum or core curriculum
Corthell Hall
Costello Sports Complex consists of the Field House, Ice Arena, and Warren Hill Gymnasium

D
Department names are always capitalized; Publications
Department, the Department of Art
DFM/Department of Facilities Management
Dickey-Wood Hall
Division of Student and University Life no longer University Life and Student Services

E
E-mail/e-mail not Email/email
EAP/Extended Academic Programs
ESL/English as a Second Language
ETEP/Extended Teacher Education Program

G
Graduate Studies Office not Graduate Studies and Research Office

I
Internet

J
Jean Byers Sampson Center for Diversity in Maine

L
Luther Bonney Hall

M
McLellan House
Mitchell Center/John Mitchell Center
Muskie School of Public Service/Edmund S. Muskie School of Public Service

O
Off-campus centers: University College at Saco/Biddeford, University College at Sanford, University College at Bath/Brunswick
OLLI/Osher Lifelong Learning Institute

P
Philippi Hall

R
Robie-Andrews Hall

S
SBDC/Small Business Development Center/s
School of Applied Science, Engineering, and Technology (ASET)
School of Business
School of Music not Music Department
Sullivan Recreation and Fitness Complex not Sullivan Gymnasium
Summer Session

T
Titles are not capitalized unless they appear before the person’s name; USM President Richard Pattenaude; Amy Barnes, assistant director of the Publications and Marketing Office; etc.

U
University of Maine School of Law/Law School not University of Southern Maine Law School
Upton-Hastings Hall

W
Web addresses appear in print without the "http://" (www.usm.maine.edu rather than http://www.usm.maine.edu), unless it would be confusing otherwise (typically in those cases where the URLs do not include “www,” i.e., http://bioethics.com
Web site not web site or Website
Winter Session
Woodward Hall
World Wide Web

Letter to the USM Community

THE USM IDENTITY

• About USM Identity
• 
University Names
• Tagline
• Grandfather Policy
• University Colors
• The USM Logo
• Logo Usage with Dept, Program, and Office Names
• Other Official University Marks
• Special Events Graphics

CORRESPONDENCE
• USM Letterhead Guidelines
• USM Letterhead Microsoft Word Templates
• Envelopes/Mailing Labels
• Business Cards
• Buck Slips
• Fax Sheet

PRINT GUIDELINES
• Requirements for Print Pieces
• Examples of Logo Usage on Print Pieces
• Recommended Type Style
• USM Editorial Style
• USM Print Advertising

USM POWERPOINT TEMPLATES

WEB USAGE

USM SIGNAGE
• Interior Signage
• Exterior Signage
• Banners
• Vehicles
• Signage Request Form (PDF)

TOOLS/TEMPLATES
• USM Fax Sheet (PDF)
• USM Signage Request Form (PDF)
• USM Logos for Print and Web Usage
• USM PowerPoint Templates
• USM Letterhead Microsoft Word Templates
• USM Web Page Templates

USM Identity Guide and Style Manual Home

USM Office of Marketing
and Brand Management

USM Style Guide home