Signage:
Vehicles

All visual identity guidelines outlined in this manual apply to the use of the USM identity on campus vehicles, excluding motor pool vehicles. The department or office of the vehicle may be placed with the logo as per the standards set forth previously in this guide. See Logo Usage for Department, Program, and Office Names.

For more information contact USM Facilities Management at 780-4160 on the Portland campus and at Lewiston-Auburn College, and 780-5226 on the Gorham campus.

Building Identifier Graphic


Building Identifier Graphic


Building Identifier Graphic
Vehicle without USM colors

 

 


USM Identity Guide and Style Manual Home

THE USM IDENTITY
• About USM Identity
• University Names
• University Colors
• The USM Logo
• Logo Usage with Dept, Program, and Office Names
• Other Official University Marks
• Special Events Graphics

CORRESPONDENCE
• USM Letterhead Guidelines
• USM Letterhead Microsoft Word Templates
• Envelopes/Mailing Labels
• Business Cards
• Buck Slips
• Fax Sheet

PRINT GUIDELINES
• University Requirements for Print Pieces
• Examples of Logo Usage on Print Pieces
• Recommended Type Styles
• USM Editorial Style
• USM Print Advertising

USM POWERPOINT TEMPLATES

WEB USAGE

ATHLETICS STYLE GUIDE

USM SIGNAGE
• Interior Signage
• Exterior Signage
• Banners
• Vehicles

TOOLS/TEMPLATES
• USM Fax Sheet (PDF)
• USM Logos for Print and Web Usage
• USM PowerPoint Templates
• USM Letterhead Microsoft Word Templates
• USM Web Page Templates

USM Office of Marketing
and Brand Management